Agcore Whole-Prey

Whole-Prey Nutrition

Real whole-prey ingredients. Freshly prepared. Exceptional feeding response.

JUST ADD WATER
Mix • Hydrate • Feed
Prepare fresh nutrition in minutes.

Agcore Whole-Prey Nutrition is a new approach to feeding aquatic animals—combining the nutritional advantages of whole-prey ingredients with the convenience of a dry, shelf-stable food.

Whole minnows form the foundation of the formula, providing naturally occurring proteins, fats, minerals and other nutrients from the entire animal—not simply isolated ingredients. We combine them with carefully selected marine and functional ingredients to create a nutrient-dense food designed for freshwater and marine species.

Unlike conventional pellets and flakes, Whole-Prey Nutrition is mixed with water immediately before feeding, creating a fresh, moist food with the aroma, texture and feeding characteristics that encourage a strong natural feeding response.

Once hydrated, the food can be formed into balls or portions, pressed onto aquarium surfaces, or introduced directly into the water. As fish and other aquatic animals feed, the mixture gradually breaks apart, allowing animals throughout the exhibit or aquarium an opportunity to feed.

A Fresh Alternative to Frozen Food

Whole-Prey Nutrition delivers many of the feeding characteristics aquarists value in frozen foods, without requiring freezer storage. Prepare only what you need, when you need it.

Why Whole-Prey?

• Whole minnows as a primary ingredient — nutrition from the entire prey animal
• Excellent feeding response — aroma and texture encourage active feeding
• Prepare fresh as needed — simply add water, mix and feed
• No freezer required — dry, shelf-stable storage until preparation
• Flexible feeding — form into portions, broadcast into the water or press onto aquarium surfaces
• Freshwater & marine applications — developed for home aquariums through professional aquatic facilities
• Small-batch Agcore nutrition — thoughtfully formulated and produced with carefully selected ingredients

From whole prey to whole nutrition.

I especially like that last line for this product. It's short enough that we could potentially turn “From Whole Prey to Whole Nutrition.” into a recurring Whole-Prey tagline.

One thing I would not say is that it “replaces frozen food.” I'd position it as a fresh alternative to frozen. Professional aquariums may still have very good reasons to use frozen products, and we don't need to attack that category to demonstrate Agcore's advantages.